Fili, who opened her studio in 1989 after working as the art director of Pantheon Books for more than 10 years, has an unmistakable style informed by classic Italian 20th-century graphic design. Her ...

A logo is just the small graphic that accompanies company branding. It’s simple. Doesn’t require much. All it needs to do is identify the company it represents and be easy to stick on advertising, ...

Creating a logo for your business takes tremendous planning, research and thorough execution. Whether you are hiring a professional creative agency or you decide to do it yourself, I hope this article ...

Graphic designer Paula Rupolo swapped the colors of competing brands’ logos. Blue Coke, anyone? Seeing a logo that’s been in your life for years all-of-a-sudden rendered in different colors can be as ...

Microsoft today unveiled a new corporate logo, its first large-scale logo redesign since 1987. Everyone with a working set of eyeballs can weigh in on whether they like it or not — and many people ...

Google’s seen a lot of changes recently, and the latest came yesterday, when the tech company surprised everyone with their new logo. In one of the biggest changes since 1999, Google’s new logo uses a ...

Graphic designer Todd Radom gives his thoughts on what NBA logos are worth revisiting. NBA logos are a crucial part of the game. They give hoops fans something to identify with and are a vital element ...

For a diverse and growing field of 2020 Democratic contenders looking for a winning branding strategy, a lot is riding on the humble campaign logo. Whether through color, typeface, slogan or symbol, ...