Three years ago, I said Google was going the way of the dial-up modem. People called me crazy with a capital K. Well, I was spot on. We don’t use the web the same way anymore. We’re giving away a new ...

Rising prices and AI hype make SEO tools harder to justify. Learn to evaluate platforms, test workflows, and connect work to ...

Explore adaptive AI SEO tools of 2026. Intelligent, data-driven systems that learn and refine search performance automatically.

Yoast announced the release of their Brand Insights tool, which helps track and monitor brand sentiment and visibility in AI platforms like ChatGPT. The new tool, currently in beta, is a new direction ...

Google published guidance emphasizing context-driven technical SEO audits over tool-generated scores, explaining when high 404s are normal. Tool scores often lack context for individual sites. High ...

For the past year, we’ve talked about how AI might change search. That moment is over. This is no longer a “what if” conversation. We are seeing a measurable shift in web traffic movement. At ...

ChatGPT gives SEO marketers more human-like responses to queries, while Gemini explains technical SEO better in generative AI test. Retail marketers have likely tapped generative artificial ...