Packed with information on state events, festivals and attractions, the official 2026 Nebraska Travel Guide is now available, ...

LINCOLN, Neb. (AP) — Nebraska’s no longer nice, at least in its next tourism campaign. The new sales pitch has a self-deprecating bent: “Nebraska. Honestly, it’s not for everyone.” The slogan, which ...

When you think “vacation,” Nebraska probably doesn’t come to mind. Maybe you think “corn,” “flat,” or even “boring,” instead. But the Nebraska Tourism Commission is trying to change that with a ...

The possibilities were endless when Nebraska set out to dust off its tourism brand. Boiling down nine months of research — including surveys and interviews with more than 3,500 people in a $75,000 ...

In 2012, Nebraska research showed people outside of Nebraska were barely aware of the state as a vacation destination. Only 17 percent were likely to vacation here. And "Portrait of American Travelers ...

LINCOLN, Neb. (AP) – Nebraska’s no longer nice, at least in its next tourism campaign. The new sales pitch has a decidedly self-deprecating bent: “Nebraska. Honestly, it’s not for everyone.” The ...

LINCOLN, Neb. — Nebraska’s no longer nice, at least in its next tourism campaign. The new sales pitch has a decidedly self-deprecating bent: “Nebraska. Honestly, it’s not for everyone.” The slogan, ...

Potential tourists can’t say Nebraska didn’t warn them. Nebraska’s tourism commission announced Wednesday that the tagline for its new tourism campaign is “Nebraska: Honestly, it’s not for everyone.” ...

STAR-SPANGLED BANNER THE DARK CLOUD OF A PANDEMIC AND THE RAIN COMBINE TO PUT A DAMPER ON THE START OF NEBRASKA’S TOURIST SEASON. THE INDUSTRY ALSO LOST HUNDREDS OF MILLIONS OF DOLLARS. BUT AS KETV ...

OMAHA, Neb. (AP) — Nebraska’s tourism industry has lost millions of dollars in revenue to the coronavirus pandemic and will face major challenges as it tries to recover, the state’s tourism director ...